Books & Reviews

Home Books & Reviews Page 7

[Review] The End Of Big

According to "The End of Big: How the Digital Revolution Makes David the New Goliath" written by Harvard's Nicco Mele, the biggest change isn't in how we lead our lives. Rather, it is how the Net's ubiquitous reach and radical connectivity ushers in the death knell of big institutions like governments, media, conglomerates and even Hollywood.

[Review] Roadside MBA

"Roadside MBA: Back Road Lessons for Entrepreneurs, Executives and Small Business Owners", by Michael Mazzeo, Paul Oyer, and Scott Schaefer chronicles the authors' road trip where they encounter the various small businesses - with their individual quirks and peculiarities - that make the United States tick.

[Infographic] 10 Books Every Aspiring Entrepreneur Must Read

TravelOutThere.com has put together in an infographic a great list of 10 books they feel every aspiring entrepreneur, small biz owner or wannabe traveller should read - and we agree with most of their choices.

[Review] Things A Little Bird Told Me

For aspiring startup technology entrepreneurs, "Things a Little Bird Told Me" by Twitter co-founder Biz Stone provides a great insight into what it is like to live and breathe a startup.

[Review] Jab, Jab, Jab, Right Hook

"Jab, Jab, Jab, Right Hook" by author and entrepreneur Gary Vaynerchuk is an indispensable guide to anybody tasked to create content and manage communities on today's most active social networks.

[Review] How Asian Women Lead

"How Asian Women Lead" by career and organizational consultant Jane Horan looks at how organizations can recognize, nurture and celebrate Asian women leaders.

[Review] The World’s Richest Man: Carlos Slim In His Own Words

"The World's Richest Man: Carlos Slim In His Own Words" gives a look into the mind of a modern yet elusive business icon - the first non-American to breach the list of the world's wealthiest people - and the empire he has created.

[Review] The Sales Bible

Jeffrey Gitomer's "The Sales Bible" is a hard-hitting, no-holds-barred compendium of ideas and techniques to boost one's success in sales.

[Review] Life Without Limits

Nick Vujicic's bestselling book "Life Without Limits" is part autobiography part motivational book, chronicling various episodes of his life - childhood, teenage, to adulthood - and weaves personal heartfelt stories with valuable life lessons.

[Review] Samsung Galaxy Note 3

One of the most popular phablets is the Samsung Galaxy Note 3. Contributor Jessica Oaks reviews the device.

[Review] The Rise Of The New East

Spanning halfway round the globe - from Turkey to the United Arab Emirates to India, South East Asia and China - Ben Simpfendorfer's "The Rise of the New East: Business Strategies for Success in a World of Increasing Complexity" brings one on a fascinating tour of the complex business characteristics governing this part of the woods.

[Review] Scale

If you're hankering for a light read for the weekend, "Scale: Seven Proven Principles to Grow Your Business and Get Your Life Back" by Jeff Hoffman and David Finkel won't be it. Instead, it's a practical manual targeted at the serious entrepreneur who intend to free themselves from crushing everyday concerns and take their business to a totally new level.

[Review] Pebble Steel

The Pebble Steel is still probably one of the best smartwatches in the market; Apple's recent Apple Watch announcement is unlikely to challenge that anytime soon, at least till it officially launches in 2015. Right now it sits in the sweet spot where it gives both Android and iOS phone users a viable smartwatch option that few other brands do.

[Review] Secrets Of The Millionaire Mind

Why are some folks blessed with riches while others struggle to make ends meet? What is the magic formula to wealth? The answer, according to renowned millionaire guru and author of "Secrets of the Millionaire Mind" T. Harv Eker, is found in one's money blueprint.

[Review] Who Scooped My Bagel?

Mary Beall Adler's book "Who Scooped My Bagel?: One Woman's Story of Love, Loss and Success" describes in painful detail how she stumbled onto her love for the humble bagel, the man who would introduce her to the business, and then later to the artisan bagel business itself.

[Review] Marketing To The Ageing Consumer

With greater longevity and lower fertility rates across the globe, we will see more older and fewer younger people over the next few decades. What then should companies do to prepare for such sweeping demographic changes? The answer, according to Dick Stroud and Kim Walker in "Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business", is to embrace age-friendly approaches.

[Review] Hatching Twitter

"Hatching Twitter" by New York Times journalist Nick Bilton is as much as an exposé on Twitter's founding as it is a cautionary tale for anyone in the startup scene. When money and hunger for power comes into the picture, friendships - and the fate of the company - will be at stake.

[Review] Microsoft Office 365

Microsoft Office 365 offers cloud computing with a number of affordable plans for businesses of all sizes. It’s a major overhaul for the recognized platform which a multitude of firms already rely on and the business packages in particular aim to make file sharing and collaboration easier in the workplace.

[Review] Turning Silver Into Gold

While greying populations presents new challenges to global cities, aging authority Dr Mary Furlong views this as a golden opportunity in her book "Turning Silver into Gold: How to Profit in the New Boomer Marketplace".

[Review] The Mindful Marketer

Part self-help book, part management manual, "The Mindful Marketer" by Lisa Nirell is packed with practical and useful advice for senior marketers of all stripes. Drawing wisdom from diverse sources – Buddhism, organisational behaviour, psychology, digital marketing and much more – it covers the breadth and depth of scenarios in the working life of a marketer.

[Review] Content Rules

"Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business" by content and social media marketing savants Ann Handley and C.C. Chapman takes a look at burgeoning growth of content marketing.

[Review] Thrive

Capturing the essential qualities of what life truly is about, "Thrive" by Arianna Huffington, founder and editor of Huffington Post Media Group, challenges us to give of ourselves. This applies not just to our professional pursuits, but to our families, friends, communities and ourselves.

[Review] Twitter Is Not A Strategy

How do we build strong brands in the digital age? Should brand marketers “bow to algorithmic salvation”, allowing data and process to ride roughshod over inspiration and creativity? Chairman of JWT Asia Pacific Tom Doctoroff provides compelling answers to these burning questions in his latest book "Twitter is Not a Strategy: Rediscovering the Art of Brand Marketing".

[Review] Taking Down Goliath

Targeted at small and medium sized businesses, "Taking Down Goliath" by Kevin M Ryan and Rob “Spider” Graham acts as a 101 guide to the world of digital marketing, covering topics like email marketing, online advertising, search engine optimization (SEO), social media, mobile marketing and more.

How To Purchase Books At Online Stores

Buying books online gives the ardent readers ultimate shopping experience as they get to find a huge variety of books. Here are several ways by which you can save a lot of money buying books at a lesser price.

[Review] Sony Xperia E4

We take a look at Sony's Xperia E4 dual SIM smartphone, launched in the first quarter of this year.

[Review] The Art Of Social Media

Providing over 120 'power tips for power users', "The Art of Social Media" by Guy Kawasaki and Peg Fitzpatrick provides practical hands-on “tips, tricks and insights” culled from Guy and Peg’s years of battle-hardened experience at the forefront of social media and content marketing.

[Review] Social Physics

Why do ideas spread from person to person? How do we marry the worlds of social influence, big data, and behavioural economics? Enter 'Social Physics', a new theory of human social interaction coined by MIT Professor Alex Pentland and explained in his book "Social Physics: How Good Ideas Spread-The Lessons from a New Science".

Persistence – The Only Difference

An extract from "The ABCs of Success: The Essential Principles from America's Greatest Prosperity Teacher" by Bob Proctor to be published June 9 by Tarcher, an imprint of Penguin Publishing Group, a division of Penguin Random House LLC. Copyright © 2015, Bob Proctor.

Planning A Career

by Nigel Dessau, author of "Become a 21st Century Executive" “Would you tell me, please, which way I ought to go from here?” “That depends a...