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Why do ideas spread from person to person? How do we marry the worlds of social influence, big data, and behavioural economics? Enter 'Social Physics', a new theory of human social interaction coined by MIT Professor Alex Pentland and explained in his book "Social Physics: How Good Ideas Spread-The Lessons from a New Science".
"What Keeps Leaders Up at Night" is going to be a very painful read for leaders, not because it's poorly written but because it will cruelly expose you for the inadequate leader that you are. It will help you recognize your own leadership and management fallibility... and then help build you back up to be the better leader you can be.
"Put That Cell Phone Down and Look Me In The Eye" is no one-man anti-technology Luddite crusade to turn people away from their technological follies. Instead author Brian Haggerty focuses on the various soft skills and character traits he believes can help a person on their goal to success.
You know the conventional advice that can now be found everywhere, in books, blogs, newspapers and entrepreneur magazines? Jonathan Moules, who has devoted six years to interviewing and reporting on successful entrepreneurs as the Enterprise Editor for The Financial Times, tries to turn some of this advice on its head with his book "The Rebel Entrepreneur".
To win over increasingly cynical consumers who expects nothing less than total transparency, what should companies and businesses do? Enter "movement marketing". Scott Goodson's book "Uprising: How to Build a Brand - and Change the World - By Sparking Cultural Movements" argues that the future of business is seeded in revolutions both big and small.
"Gamification by Design" by gamification expert and chair of the Gamification Summit Gabe Zimmerman, and entrepreneur and veteran technologist Christopher Cunningham, is targeted at more than just games or application designers. If you are a brand marketer, a user experience architect or even a client-facing suit from a creative agency, understanding the concepts within will make you that much better a professional in your own space.
Admittedly, the social media universe have changed since Citizen Marketers was published in 2007. However, some of its principles are still enduring.
Part self-help book, part management manual, "The Mindful Marketer" by Lisa Nirell is packed with practical and useful advice for senior marketers of all stripes. Drawing wisdom from diverse sources – Buddhism, organisational behaviour, psychology, digital marketing and much more – it covers the breadth and depth of scenarios in the working life of a marketer.
Are you an unusually excellent leader? Leadership expert John Hamm's book, "Unusually Excellent: The Necessary Nine Skills Required for the Practice of Great Leadership" delves deep into the key aspects that defines a great leader and sets a framework for helping you apply these fundamentals of leadership.
Published in 2009, Mitch Joel's book on business strategy in the age of social media titled "Six Pixels of Separation: Everyone Is Connected. Connect Your Business to Everyone" is a laudable effort to tie in the disparate threads of the online world for those keen to experiment in this space.
Every now and then, you pick up a book which offer such a compelling new idea that you simply cannot put down. "The Mesh: Why the Future of Business Is Sharing" by Lisa Gansky is one such title.
Can Susan Gunelius' book "Harry Potter: The Story of a Global Business Phenomenon" offer some insight into how we can replicate some of the success experienced by Harry Potter, the world's most bankable fantasy brand with an estimated brand value of US$15 billion?
Written by marketing consultant Mark Schaefer, "Return On Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing" traces the origins of "citizen influence" on the social web, delves deeply into the world of Klout, and provides tips on how one can navigate this new digital landscape.