Professionalisms
Business Blogs That Work: Eight Tips For Building A Successful One
Anyone can type words into an online template — but making sure they’re words that strengthen your brand and attract customers takes know-how and skill. Mark Satterfield, author of "The One Week Marketing Plan", shares eight tactics to help you successfully showcase what you know, what you think, and why prospective clients should do business with you.
The Year Of Customer Delight: In 2015, Rewire Your Culture Around Service
Global service guru Ron Kaufman explains why rewiring your culture around meaningful service can create happy customers, engaged employees, and increased profitability in 2015. Here, he shares the seven rules of service leadership that will get you started.
6 Keys To Selling On Social Media
To sell with success on social media requires a radical change in perspective. Grant Leboff, author of "Digital Selling: How to Use Social Media and the Web to Generate Leads and Sell More" shares 6 ways to do it.
Boosting Your LinkedIn Presence: Tips & Strategies
The key to success on LinkedIn lies in consistently engaging with your network, sharing content, and updating your profile keeps you visible and relevant.
How to Pick the Best POS Technology for Your SMB
How do you know which POS solution is best suited for your business? Joe Pergola, President, AccuPOS Point of Sale offers some tips to help SMBs choose the right system, the first time around.
Why Smart Employers Care About Work/Life Balance — And How To Help Your People Find...
If you assume that creating a healthy work/life balance is your employees’ responsibility, Dr. Carmella Sebastian would like to encourage you to reconsider that position. When you take steps to help your people separate their personal and professional lives and reduce their overall stress, she says, everyone wins — including your company’s bottom line.
How Depression And Stress In The Workplace Are Killing Productivity
As companies strive to compete in a global economy, they become high-stress incubators for mental health problems. This wreaks havoc on productivity. Graeme Cowan explains why we must overcome the stigma associated with depression and tackle the “elephant” head-on.
Top 3 Security Takeaways From 2015
What were the top three security takeaways for 2015? And more importantly, what can business owners and managers do about them? Bill Carey is Vice President of Marketing & Business Development at Siber Systems Inc. discusses.
Is Your Brand Hitting The Mark?
In addition to addressing the needs of loyal customers, your brand should also have the capacity to attract new clients. In the e-commerce industry in particular, much of these efforts will hinge upon a robust online presence that ensures your brand is where your customers are, says JR Reichl, Senior Director, Marketing Communications at Hostway Services, Inc.
Theft In Your Own Business: Some Practical Tips
If you own a business and you've begun to hire employees, it's time to start worrying about employee theft, if only because there are some issues you should contemplate before serious problems arise.
How Small Businesses Can Grow Faster Using Business Dashboards
by Sreeram Sreenivasan, founder of Ubiq
As business owners, we need to regularly keep an eye on all the important activities and processes in our business;...
7 Reasons Businesses Need Expert Online Visibility
SMB brands are damaging their own success by not having an online presence. Because just having a website is not enough, Russell Wallace, founder and CEO of 29 Prime, Inc. shares 7 reasons why such presence is a must.
3 Considerations Before Deciding To Hire Or Outsource
At some point in their journey, most entrepreneurs will reach a tipping point where they need to grow from a one-person shop into a small business with extra help on board to really expand and reach their goals. Here are three guiding principles from Hunter Hoffmann, Head of US Communications at Hiscox Insurance, to consider when you need to bring in some additional help:
6 Ways To Form Winning Business Relationships
A dissatisfied customer can cost your business more than revenue — it can damage your reputation. Jacqueline Whitmore, author of “Poised for Success: Mastering the Four Qualities That Distinguish Outstanding Professionals” shares six simple yet powerful business principles that will help you win relationships and earn repeat business.
7 Tips To Follow When Hiring Start-Up Employees
Searching for the right employee can be as difficult as finding the perfect partner. There are, however, some useful tips to follow when hiring staff members. Nicole Davies, online content executive at ShortCourseFinder.com.au, offers some.
Holiday Marketing – Plan For Your Best Year Ever
Do your holiday marketing not only to get the sale, but more to really connect with your clients and potential clients. Diana Ennen offers some tips to master your holiday marketing.
3 Reasons To Seek Only What You Need During The Funding Process
For those choosing to seek funding from investors as a way to sustain growth, Paul Jackson, founder of Worthworm advises to avoid the temptation of initially overvaluing your venture and only seek what you truly need.
What Makes A Workplace Toxic?
Paul White, Ph.D., author of "The 5 Languages of Appreciation in the Workplace" and "Rising Above a Toxic Workplace" looks at the three core components that contribute to making a workplace "toxic" - a work environment that is unhealthy, and even dangerous, to the well-being of its employees.
Optimizing Your Website For Better Business: Four Tips To Getting It Right
By Patrick Llewellyn, CEO of 99designs
You never get a second chance to make a first impression. While most entrepreneurs today recognize the critical role...
The Friend Zone – The Dangers Of Treating Employees Like Pals
While we have to be in tune with our employees’ personal lives, we also have to be equally aware of the drawbacks of the friendships that develop among key executives and their employees that can negatively impact business and professionalism, says executive leadership advisor Brian Fielkow.
Seasonal Collections Tips For The Dog Days Of Summer
With the changing of the seasons, your collection strategies may need to be changed. The time of year can alter how apt and able your customers are to pay you, says Todd McDaniel, Vice President at Dynavistics Inc.
Five Steps To Amplifying Retail Profits In 2016
It’s now time to start planning for success in 2016. But how can you start striving for success if you don’t know definitively what success should look like for your business in comparison to your competitors? CEO of Stitch Labs Brandon Levey shares his thoughts.
Why You Shouldn’t Leave Your Social Media To A Niece Or Nephew
Or your son, daughter or even the kid down the street, insists Jay York, a social media strategist at EMSI Public Relations.
Small Business Owners: Top Tips For How To Compete In A Digital World
7 out of 10 small business owners say time and cost restraints prohibit them from improving their online presence. Lance Brown, VP of Product Development at Huzzah Media, offers some ideas small business owners can do to get started.
5 Strategic Shipping Solutions To Scale Your Startup Business Successfully
Being an entrepreneur may seem daunting at first. In this article, we’ll look into the shipping solutions to scale startup business with these foolproof techniques.
How Technology Is Changing Task Management
Task management software has recently seen a revolution, with today’s iterations ushering in new levels of efficiency, productivity, and performance.
Freedom Over Dependence: Ethical Paths Away From Vendor Lock-In For Startups
Avoiding vendor lock-in requires a proactive, informed approach. Startups should prioritize flexibility and future-proofing in their tech decisions.
Making The Most Of The LinkedIn Algorithm
Employee ambassadors are transforming the face of brand communication, and the content they create can work the LinkedIn algorithm.
Essentials Of Building A Team With A Strong Security And Compliance Focus
The key to safeguarding your organization's security and compliance is assembling a strong team with the right skills, mindset, and knowledge.