Professionalisms
Mastering Online Time – Fishing For Customers
Before picking a date for a promotion or event it’s important to understand how the various online resources at your disposal can work for your business, says Eric Groves, CEO and co-founder of Alignable.
Educating Your Staff On Work/Life Balance
Exhausted employees make more mistakes. It’s the duty of HR managers, line managers and business owners to remind staff of this and encourage sufficient down time in everyone’s lives, argues Melanie Astbury, HR Manager of officekitten.co.uk.
10 Tips for Effectively Handling Customer Complaints During The Holiday Rush
The holiday shopping season is a veritable minefield of potential customer complaints. Ron Kaufman offers advice on how to handle those complaints so that your unhappy customers become customers for life.
Mapping Movement: The Growing Need For Computer And Cell Phone Forensics
Computer and cell phone forensics are becoming more mainstream, and for good reason. There’s a lot of information hiding on electronic devices these days, and that information could be the key to uncovering huge liabilities for companies and help the government solve crimes more quickly, says Jared K Stern, President/CEO at Prudent Risk.
What To Do In The Event Of A Corporate Tax Investigation
Wherever you’re based, there are few things that strike fear into the hearts of small business owners and entrepreneurs quite like news of an impending tax investigation. Mike Smith, senior director of Companydebt.com shares 5 things you can follow to give you and your business the very best chance of emerging unscathed.
Consistent Revenue Growth At Core Of Google’s Mobile Advertising Strategy: TBR
Jack Narcotta, Devices Analyst at Technology Business Research looks at Google's recently announced calendar 4Q14 earnings.
Do Your Customers Suffer From Buyer’s Remorse? Here’s What to Do If the...
Everyone knows that buyer's remorse is bad news for your company's profits, customer retention, and reputation — but you may not know how to effectively combat it.
Here, Jeff Sauro shares six tactics that will help you turn the tide.
Business Philosophy: Asserting Authority vs. Deferring To Experts
Now, a decision needs to be made and as a leader, the final say is yours. When is the right time to trust your gut and when should you defer to your experts?
Consistency In Leadership: How You Do Anything Is How You Do Everything
As a leader, you will be under the microscope. Because of this constant scrutiny, you must maintain a steadfast leadership approach in every area of your life and your core values and beliefs.
How To Successfully Integrate Emerging E-commerce Strategies
E-commerce companies need to be at the top of their game when it comes to attracting customers and encouraging purchases. JR Reichl, Senior Director, Marketing Communications at Hostway Services, Inc. highlights some of today’s top e-commerce trends.
Six Myths That Undermine Customer Satisfaction
Many leaders dislike the “improving customer satisfaction” aspect of their jobs because (they think!) this goal is so difficult to achieve. But according to Liz Jazwiec, service excellence isn’t about improving outcomes and results; nor is it about treating customers like royalty. Here, she spotlights six myths about customer satisfaction that may be keeping you from receiving the excellent customer satisfaction ratings you deserve.
Avoid These Big Mistakes When Hiring Your Next Keynote Speaker
No matter which way you lean politically, the 2012 Republican National Convention featured some disastrous public speaking. Before you book keynote speakers for your next company event, learn some lessons from what the Romney campaign did wrong.
Open For Business: Everything You Need To Know About Brick And Mortar Marketing
If you run a traditional retail store, you might feel just a little overwhelmed by the fact that online businesses are snapping up more and more of the market share in your industry. Peter Decker, owner and operator of BizCardXpress offers some tips to beef up your marketing so that you can out-compete your online counterparts.
PR Checklist For 2015 To Get Back Into The Swing Of Things
Hard to believe January is over and the holidays are a distant memory; make 2015 the year you love your business back to success. Diana Ennen, President of Virtual Word Publishing, offers some tips to help you get there.
Start Being More Efficient Now With Enterprise Architecture
Using an excessive number of different applications - and therefore, information flows - leads to unnecessary direct costs for the application and inefficiency.
Key Metrics In Managing A Successful Company
Key Performance Indicators can help to evaluate your company and measure and determine the potential of your business concept, says Jeffrey Camp, President and CEO of Ox Bonding. He shares how you can work KPIs into your business to help you understand and grow your business.
Top 5 Tips To Keep Your Business Information Safe from Hackers
And while the largest data breaches make national headlines, companies of all sizes are at risk for hacking attacks. Hackers routinely steal data from small to mid-sized businesses as well as from individual consumers.
Bill Carey, Vice President of Marketing & Business Development at Siber Systems Inc., shares five tips to help you improve your company’s security.
To Inspire Your People – Purpose Must be A Priority
Jeremy Kingsley, author of the new book Inspired People Produce Results: How Great Leaders Use Passion, Purpose and Principles to Unlock Incredible Growth, has some important insights into the role of purpose in leadership.
Seven Questions To Help You Attract Your Ideal Clients
When you know what your ideal client looks like, it’s much easier to create marketing messages that truly resonate. Mark Satterfield offers a few questions that will help you determine who your ideal clients really are.
Your Online Forms Can Unlock The Key To Conversions
If you’re a marketer, you live and breathe conversion rates. Understanding the conversion rates of your online forms is absolutely critical, says Chad Reid, Director of Communications for JotForm, who shares some ideas how to make yours into money-making machines.
From Chaos to Order: Transforming Your Property Management With Software Solutions
Alexey Shalimov shares how AI and property management software can help property managers streamline and improve their operations.
Website Building Checklist: Supporting Your Brand
Building a website that supports its brand is not as easy as one might think. Some important components and strategies are often overlooked when designers and decision-makers begin their website-building journey. JR Reichl of Hostway Services, Inc. shares a checklist that will help ensure that nothing falls through the cracks.
“Can We Talk?” – Four Tips For Delivering Bad News
Delivering bad news isn’t pleasant — but at times, it’s necessary. Geoffrey Tumlin shares a simple formula to help you conduct life’s difficult conversations.
Seven (More) Cool Marketing Tips To Help You Reel In Clients
Mark Satterfield, author of “The One Week Marketing Plan" says small businesses could continue boosting their marketing efforts with these suggestions of his.
10 Steps To Stop Procrastinating – So You Can Be More Productive At Work
Jude Bijou, author of "Attitude Reconstruction - A Blueprint for Building a Better Life", shares 10 ways to get out of the quicksand of procrastination and reap numerous benefits, which include improved productivity, enhanced mood, less stress, better coworker relationships, a sense of accomplishment, and restored reputation at work as a "doer."
Boosting Your LinkedIn Presence: Tips & Strategies
The key to success on LinkedIn lies in consistently engaging with your network, sharing content, and updating your profile keeps you visible and relevant.
Pinterest Is For Small Businesses, Too
Pinterest should be an accessible channel for everyone - not only brands who can invest millions in building up their presence. Danny Maloney, CEO and co-founder of PinLeague, offers 8 critical tips for small businesses on Pinterest.
Why Your StartUp Needs HR
Think HR only matters to large companies and corporations? Think again. Start-ups and small businesses need HR, too. In fact, Abby Perkins, Managing Editor at Talent Tribune says start-ups and small business often have more of a need for dedicated HR personnel than larger organizations.
Keeping Main Street Safe: Top Tips To Help Small Businesses During Busy Tourism Season
With the summer tourism season upon us, Main Street businesses need to be diligent about keeping their stores and shoppers safe, while at the same time driving revenue during the hot season for tourism, says Rohit Prakash, CEO and co-founder of Townsquared. He shares a few tips learned from various neighborhood business owners.
Startups Experiencing Problems Paying HMRC: What Are Your Options?
If you are experiencing problems paying HMRC and finding your business suffering from HMRC debt then there are a few options available, shares Mike Field, Client Director at Cashsolv.