Professionalisms
CIOs Are from Mars; CMOs Are from Venus: Seven Ways To Bridge The Great Divide
Infighting is nothing new in the corporate world, but in today’s marketplace it can be
especially damaging. And the rise of web commerce and social media has exacerbated the friction between two C-suite leaders in particular — CMOs and CIOs. Rich Karlgaard explains why their “Mars vs. Venus” rivalry matters and how companies can bridge the divide.
E-Learning: 7 Tips For Integrating Technology Into Workplace Training
For companies of all types — from restaurants and hotels to accounting and law firms — here are 7 tips from Anthony Lye, Chief Product Officer of Red Book Connect, for integrating technology into training.
How Can Employees Show Customers They Care? 11 Strategies To Operationalize Caring.
Caring about customers is one of the best ways to differentiate your business and gain long-term consumer loyalty. Jon Gordon, author of "The Carpenter: A Story About the Greatest Success Strategies of All" shares 1 1 strategies employees can use to show customers (and each other) that they care.
CEO Kryptonite – What Savvy Company Leaders Avoid At All Costs
by Jim Alampi, founder of Alampi & Associates
Everyone knows that Superman’s sole weakness is a mineral called Kryptonite. If he came in contact with the substance it...
Build The Five Pillars Of “The Soft Edge” For A Powerful Competitive Advantage
To get ahead and stay there, a company must also master its “soft edge” — a powerful competitive advantage that is made up of five pillars, argues Rich Karlgaard, author of “The Soft Edge: Where Great Companies Find Lasting Success“.
6 Social Media Mistakes That Are Killing Your Marketing Campaign
Social media marketing is a hip and brilliant way to drive traffic to your business. But if you're using these platforms, Teddy Hunt says you should make sure you're not making any of these ghastly mistakes.
Why Smart Employers Care About Work/Life Balance — And How To Help Your People Find...
If you assume that creating a healthy work/life balance is your employees’ responsibility, Dr. Carmella Sebastian would like to encourage you to reconsider that position. When you take steps to help your people separate their personal and professional lives and reduce their overall stress, she says, everyone wins — including your company’s bottom line.
Nine Tools You Must Apply To Create Highly Successful Teams Over The Long Term
What makes a leader great? According to author of "Serve to Be Great" Matt Tenney, it might not be the qualities you think. Here, he explains why serving others is the distinguishing quality of an excellent leader and shares nine service-oriented strategies to help you take your team to unprecedented levels of success.
A Quick Guide To Providing Good Customer Service
If your customers aren’t happy, they won’t come back to you. Which means you need to prioritise customer satisfaction above all else, says Sean Blanks, marketing director of www.cartridgesave.co.uk.
Fighting Through The Pain: The 7 Pain Points Of Project Management
Managing a team, especially a remote team, requires a project manager to start developing an arsenal of management tools to help them cope with “7 Pain Points of Project Management” that all teams face. Fred Mouawad, founder and chairman at Taskworld, elaborates.
Is Employee Cynicism Killing Your Culture? Ten Strategic Ways to Re-Configure It Around Trust
Hipness, snark, and cynicism are hallmarks of modern culture. But what about your company’s culture? Forbes publisher Rich Karlgaard says employee cynicism is a red flag signaling a serious dearth of trust—and explains what you can do to fix it.
How To Determine Real Employee Motivations
As an employer, you can use the principle of motivation by “the interest, enjoyment, satisfaction and challenge inherent in the work itself” to make a big difference in your team’s productivity, argues Emily Egbert, co-founder of HitUp.
Are Your Employees Sabotaging Your Company’s Accountability? Ten Bottom-Line-Busting Behaviors to Watch Out...
Authors Julie Miller and Brian Bedford share ten employee “types” whose attitudes and actions are sabotaging your company’s accountability, costing you money, and sending customers running for the hills.
Do’s And Don’ts Of Email Writing
These dos and don'ts can make your reader's experience more pleasant and your messages more effective, says Laura Brown, author of "How to Write Anything: A Complete Guide".
The Language Of Hiring: Choosing The Right Words To Find The Best Tech Employees
Now more than ever, the increased competition for talented engineers is forcing technology companies to optimize their hiring strategies. Alaina Percival, Head of Developer Outreach for Riviera Partners, explains.
Doing Business With Other Businesses: Networking In The 21st Century
Being adept at networking — online and in real life — will make your business run more smoothly, and because much of the burden lies in making people want to do business with you. Here is a look at how to network in the 21st century.
Serve To Be Great: 11 Leadership Lessons From A Prison, A Monastery, And A...
By simply shifting focus away from short-term goals and financial gain toward more effectively serving the people on their teams, leaders can create conditions for superior long-term results while simultaneously making the world a better place. Here, author Matt Tenney shares 11 lessons to help leaders achieve higher levels of lasting success while also living a more fulfilling life.
How To Hire A Great Project Manager
Russell Harley, veteran project manager and Director at PMO, offers some tips to help hiring managers improve their practices to find the best project managers for their needs.
Teaching Sales Professionals to See the Glass as Half Full
One of the most crucial skills you can help your sales team develop is the ability to effectively manage adversity and overcome rejection through the power of positive thinking, says Larry Caretsky, CEO of Commence.
The Importance Of A Structured Hiring Plan
Michelle Joseph, a talent acquisition expert and CEO of PeopleFoundry, explains how you can use a strong internal growth strategy to enhance culture and drive success.
5 Tips For Recruiting World-Class Talent
Now that you’ve acquired funding and gotten that startup off the ground, it’s time to staff your business with the best of the best. To ensure that your business attracts only qualified applicants, use these tips.
4 New And Novel Approaches to Guerilla Marketing
With the continuing evolution of media consumption, it has become increasingly challenging for an advertiser to both capture and hold an audience’s attention. Patrick Walsh, CEO of AirSign Inc., shares some of the latest cutting-edge ideas which are as much art as advertising:
Why Transformational Leaders Are In Demand
Transformational leaders are in demand more than ever. It is important to understand what specific benefits this particular style of leadership can bring to your organization, argues Brian Dozer, D. Mgt., MBA, adjunct professor at Brandman University’s School of Extended Education.
Is Employee Cynicism Killing Your Culture? Ten Strategic Ways To Re-Configure It Around Trust.
Hipness, snark, and cynicism are hallmarks of modern culture. But what about your company’s culture? Forbes publisher Rich Karlgaard says employee cynicism is a red flag signaling a serious dearth of trust — and explains what you can do to fix it.
Business Partners Abroad: Are Financial And Credit Checks Necessary?
There are several things to think about before making a commitment to a foreign partner. It is absolutely critical that you carry out due diligence and perform the requisite checks on their business.
Forget The ‘Likes’ – How To Market Effectively Using Today’s Facebook
Jonathan Sellers, social media strategist at EMSI Public Relations offers small businesses 3 ways to benefit from paid ads and boosted posts on Facebook.
Three Basic Tips For Creating A Successful App
Ashish Toshniwal, CEO of San Francisco and New York based app development company Y Media Labs offers three basic tips that can help you lead a successful app development process.
Tempted To Buy Social Media Followers? Why Less Is More.
Boosting your following on social media for just a few bucks can be tempting. But paying for those followers can have the opposite effect, argues Marsha Friedman, CEO of EMSI Public Relations and author of “Celebritize Yourself”.
Seven Tough Clients And How To Win Them Over
They’re not always smooth sailing, but most client relationships can be salvaged. Andrew Sobel, coauthor of Power Relationships, identifies some of the toughest types of clients — and explains what you can do to cope with them.
Marketing Now: How the 4 Ps Apply In The Internet Age
Product. Promotion. Price. Place. The Internet marketer’s use of the 4 Ps remains just as valid across the selling space of the virtual and digital landscape.