Professionalisms
Can A Business Scale Without These 4 Tools?
For a company of any size to reach a level of continued success, its individual departments need to have the tools for scalability, shares Ralph Perdomo.
4 Ways CEOs Can Overcome Mistrust And Make Marketing Their New Best Friend
When done well, marketing will make a CEO look great. Denise Kohnke shates four tips to help CEOs communicate better with their marketing team and give it the kind of support it needs.
Always Carry Business Cards
I made a great boo-boo during a recent networking session - I didn't bring my business cards.
Suffice to say I was crippled without them while...
3 Reasons Saying ‘I’m Sorry’ And ‘Thank You’ Can Change Corporate Culture
Companies that train their employees in what are commonly referred to as “soft skills” are finding those efforts pay off in productivity and retention. Keith Martino, head of CMI shares three reasons why saying ‘thank you’ and ‘I’m sorry’ carry power in the corporate culture.
Top Tips for Branding Your New Business
Brand identity is one of the most important factors in building a new business. By identifying who you are as a brand, creating memorable logos and visuals, and staying consistent, you can build a brand that people won’t forget.
Young Startups Are Exploring New Team Building Activities
It doesn’t matter whether you have a small business or a big one where ten employees work or one where thousands do. Team building is essential for all companies regardless of their size and structure.
The Rewired Workplace: Establishing Success Systems Right From The Start
As we navigate more information, more relationships, and more choices we need systems that help us be productive and successful to “rewire” the workplace to stay in control and improve productivity. Camille Preston, author of "Rewired: How to Work Smarter, Live Better, and Be Purposefully Productive in an Overwired World" offers some suggestions to lay the groundwork for success.
Finding The Right HR Tech Solution For Businesses
There are many HR tech solutions, but how do you pick which solution is best for your business? Ashley Walsh, Director of Marketing for Formstack shares the four questions you need to ask yourself to help you decide which HR tech solution is the perfect fit for your department.
Hiring The Right People Is Critical For Business Success – Here’s How To Do...
When employees recommend working for you, it’s often because they enjoy their work and the environment. And they value you as a boss, says by Alastair Brown, Chief Technological Officer at BrightHR.
Serve Up Satisfaction: 10 Tips For Effectively Handling Customer Complaints
As the Spirit Airlines case has recently shown, sticking to your guns is rarely the best way to handle customer complaints. Ron Kaufman concedes that these situations are difficult to navigate. He offers advice on how to handle
complaints so that your unhappy customers become customers for life.
Improving Employee Recognition Efforts – Overcoming The Challenges
by Steve Sims, CDO of Badgeville
A recent Gartner report clearly illustrated the need for recognition of quality performance for employees. The report states, “Recognizing...
Use Desktop Management To Stay Focused
Those with a cluttered desk may tell you they can find everything they could need, as they gesture toward piles that have grown from desktop to floor. Really, all they know is that whatever they need is in there somewhere, says professional organization expert Lea Schneider.
Entrepreneurs Need To Protect Their Business, But Where Should They Start?
Entrepreneurs know they need business insurance - but figuring out which kinds can be pretty confusing. Maxime Rieman, Director of Online Channel Product Marketing at CoverWallet shares some key coverage types to consider as you establish and grow your new venture.
Marketing Now: How the 4 Ps Apply In The Internet Age
Product. Promotion. Price. Place. The Internet marketer’s use of the 4 Ps remains just as valid across the selling space of the virtual and digital landscape.
Six Tips to Make Sure You Aren’t Poaching Intellectual Property Along with Employees
Free market economies work best when companies strive to improve their products and services — and employee-poaching can be an effective tactic in the fight to stay competitive. But be careful not to cross the line of fair competition when hiring new talent. Here, James Pooley shares how to keep your new hires from bringing dangerous secrets with them.
Million Dollar PR On A Dime
For small startups, the kind of expense far bigger companies throw at managing PR is simply and sadly out of reach. But that doesn't mean you can't launch into the press spotlight, says Ann Noder, CEO of Pitch Public Relations. She suggests five ways businesses can leverage opportunities with the media and land feature stories without spending a fortune.
SMEs Must Plan For Peaks As The Norm Not The Exception
Planning for these one-off spikes in heightened sales must now become part of ongoing operational planning and not a one-off project, argues Dr. Karen Reddington, President of FedEx Express, South Pacific.
5 Crucial Things You Need To Know About Self-Employment Tax
Self-employment tax is a mystery to most new small business owners, says Steven Aldrich of online accounting service Outright.But it needn't be - he offers a few tips on self-employment tax for small businesses.
Five Essential Clauses No Employee Handbook Should Be Without
Employco USA president and CEO Rob Wilson discusses five policies your employee handbook cannot do without.
How Loyal Are Your Customers? Six Tips For Measuring This Crucial “Growth Predictor”
Your customers may love you, but do you really know what that means for your business? Jeff Sauro explains how to measure customer loyalty — and how to use what you find to gauge the health of your company.
New To The SEO Game? Here’s Where To Start.
Increasing your Google rank and showing up in searches is a top priority for any business owner. Learn to increase your SEO now.
Build Your Brand On A Budget
So, you’re just starting out with your business and you don’t have much money to spend on marketing your brand. Founder of MediaBombshell.com Ellie Scarborough offers ideas on how you can use video on your site, in your blog and on social media.
5 Traits To Look For When Promoting A Millennial
For millennials in management positions, it’s more about collaboration than command and control, shares Courtney Templin, Chief Operating Officer at JB Training Solutions and co-author of "Manager 3.0: A Millennial's Guide to Rewriting the Rules of Management".
Eight Tips to Help Small Businesses Get Serious About Reaching Connected Consumers
Annie Tsai, author of "The Small Business Online Marketing Handbook", explains why all small businesses need to create a thoughtfully crafted online presence and offers eight strategies to help them get started.
How To Choose An M&A Advisor When You’re Selling Your ‘Baby’
When reviewing potential M&A advisors, consider their background and approach to deal making. Larry Fontillas, managing director of the Americas for ansarada shares four areas to look at in your assessment that can help you to determine if a particular advisor is right for your deal.
Social Media – A Marketing Tool To Be Taken Seriously
Social Media expert Marsha Friedman shares tips to gauge whether your business is taking the wrong approach with social media.
How To Determine Real Employee Motivations
As an employer, you can use the principle of motivation by “the interest, enjoyment, satisfaction and challenge inherent in the work itself” to make a big difference in your team’s productivity, argues Emily Egbert, co-founder of HitUp.
7 Ways To Make Teamwork Work
When processes break down at the workplace, the problem is usually that there’s no system in place to help you assign tasks and hold people accountable, says Igal Hauer, CEO of Help Desk Technology Corporation. He offers seven steps that can help you improve collaboration and efficiency.
Email Marketing Best Practices To Reduce Unsubscribes
Higher rates of unsubscription can prove disastrous for companies. Fayez Mohamood is cofounder and CEO of Bluecore, offers several best practices companies should be using to reduce unsubscribes and improve their email marketing.
Branding Yourself – 5 Ways To Lead The Pack
You can become the leader in your niche, but it needs branding consistency.