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How Building Their Personal Brand Can Bring Women Back To The Workforce

Author of "Build Brand You" Vince Thompson shares some ways women can build and use their personal brand to position themselves for a comeback to the workforce.

Today’s Hiring Game: How Degrees, Benefits, Diversity Come Into Play

Skills can be taught, but attitude is something that resides in a candidate’s psychological makeup and is much harder to affect through training.

Five Mistakes Digital Brands Are Making

Raj De Datta, Co-founder and CEO of Bloomreach shares on the mistakes brands are making in creating their digital experiences, and how they can pivot to better connect consumers with what they’re seeking.

The Need For Diversity On Corporate Boards And How To Get There

Patricia Lenkov, author of "Time's Up: Why Boards Need To Get Diverse Now" offers a few ideas on how companies can increase diversity in the corporate boardroom.

Are Your Best Marketers Accepting Recruiter Calls?

Talent retention has never been more critical, and companies need to know how to manage their top marketing people so they don’t lose them.
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Your Checkout Experience Is Essential For eCommerce Growth – How Shopify Plus Can Help

Shopify Plus uses innovative features designed for high-volume businesses that help you optimize each customer’s checkout experience.

How Can Marketing Engage Today’s Consumers? Lose The Funnel, Use A Loop

Jeff Pedowitz, ForbesBooks author of "F The Funnel" offers the loop is an alternative to the marketing funnel. He shares the loop’s five stages of client expansion.

Do Your Employees Respect You? Why It Matters What Type Of Manager You Are

There are three types of managers, and two of them aren’t effective for the long term. David Radlo describes the characteristics of those different kinds of managers.

7 Considerations For Creating The Perfect Hybrid Work Environment

Hybrid work environments offer companies the ability to attract talented employees regardless of their location and to retain them.

How Business Owners Can Use Unconventional Strategies To Attract Leads

Alex Machuca, chairman of MachucaX and CEO of Lyncrest Media offers some things entrepreneurs can use to re-think the way they attract leads.

Tips For Handling And Managing Employee Complaints

In the business world, employee complaints are almost inevitable. Third-party hotlines can be influential in helping you handle employee complaints.

Don’t Hire A Remote Salesperson Until You’re Sure They Have This (Non-Negotiable) Quality

How can you be sure the remote salesperson you hire will actually be selling while working from home? Dr. Chris Croner says you have to test them for drive.

Effective Listening: Building Client Relationships That Last

How do you build mutually rewarding client relationships? Effective listening, says Paul Cowan. Effective listening can transform your client relationships for the better.

Inexpensive Branding Strategies For Growing Your Small Business

Your brand is an invaluable tool that can lift your business – or hold it back. These strategic branding investments will enable you to create a compelling brand without breaking the bank.

How Leaders Can Convince Reluctant Employees To Return To Work

When it comes to bringing hesitant employees back to the office, workplace trends expert Rick Grimaldi says the carrot is much more effective than the stick. Here, he shares ten ways to prepare and incentive your team for a return to work that works for everyone.

A Marketer’s Guide To Keeping Track Of Cross-Platform Initiatives

Multi-channel marketing concerns the various channels utilized by marketers, both online and offline, used to promote their business and communicate with customers.

3 Reasons Why Your Remote Workers Are Not As Safe As You Think

Strengthen your business’ security by following best practices and training your employees on security for remote workers.

5 Reasons You May Start Losing Your People In The Coming Months

As a leader it’s imperative to understand why employees choose to leave. Leon Goren of PEO Leadership shares 5 reasons why you may start losing your people in the coming months.

How To Transition From Windows To Apple Devices: Tips for Businesses 

Businesses that embrace either a hybrid-OS environment, or decide to transition fully to Apple devices, need to carefully plan their transition.

Leadership For A Post-COVID Workplace

Eileen Fisher and Stanley McChrystal are two leaders who excelled at creating highly engaged and effective organizational cultures during disruptive times.

Is A Seasonal Business A Timely Fit For You? 4 Ways To Make It...

Whether people are looking for a better work-life balance, a new job after having lost one, or an extra source of income, opening a seasonal business is one strategy that fits those goals.

The Effects Of Workplace Bullying On Younger Workers

Workplace bullying has intensified during COVID-19 and can occur in any workplace, or industry. Younger people are certainly more susceptible, says Kate Molloy of Weir Consulting.

Six Ways Marketing Operations Can Influence A Bigger Impact

Too often marketing operations is viewed as a button-pushing department. Dr. Debbie Qaqish shares six ways leaders can influence a bigger impact and give a better perception of marketing operations.

6 Cyber Security Tips For International Travelers

Taking precautions for data security and privacy is one of the most important preparations for anyone planning an international trip. Ray Qin of SkyRoam shares some tips.

Want To Deliver A Great Customer Experience? Give Your Employees A Voice

An engaged employee will go the extra mile because they understand how their actions make a positive difference for customers and colleagues.

Purposeful Strategy: Four Insights To Drive Your Company’s Future

Karla Raines, author of "Differentiated: The Breakthrough Approach to Strategy for Organizations Driven by Purpose" shares four field-tested insights to achieve strategic success.

App Marketing Cheat Sheet For Startups And Small Businesses

Tim Waldenback, co-founder of Zutobi Drivers Ed shares cheat sheet to guide your efforts on your app marketing needs to get downloads, installs, and retain the users you sought so hard to acquire.

How To Market In An Increasingly Digitized Industry

B2B business leaders who commit to further digitizing their go-to-market strategies will drive significant competitive advantage, insists Karen Hayward, Chief Outsiders Managing Partner and CMO.

7 Ways To Mitigate Small Business Risks

Mitigating business risks is a vital part of being a successful enterprise. Erin Yurday, CEO, Co-founder and Editor of NimbleFins shares seven areas to prepare for significant risks.

How To Leverage Talent In The YOLO Economy

In a trend called the “YOLO Economy,” highly skilled twenty- and thirty-somethings are leaving their jobs or seeking flexible work models that give them better work-life integration. If employers are willing to “flex,” they can attract this in-demand talent pool. Workplace trends expert Rick Grimaldi shares some powerful insights.