Books & Reviews
[Review] Social Nation
How does one leverage on the power of social communities? What does it mean to build a "Social Nation"? Seasoned marketer Walter Lim found out the answers to these and more after reading Barry Libert's breezy volume "Social Nation".
[Review] Killing Giants
In the book "Killing Giants: 10 Strategies to Topple the Goliath in Your Industry", marketing strategist and author Stephen Denny offers ten strategies on how small, nimble companies can outsmart, out-innovate and outfight the larger competitors in their industry.
[Review] 30-Minute Social Media Marketing
You can manage your social media marketing in all of 30 minutes, posits Susan Gunelius in her book 30-Minute Social Media Marketing.
[Review] Futuretainment: Yesterday the World Changed, Now It’s Your Turn
Futuretainment packs a good dose of wisdom in the form of 23 insights on how social media and technologies change the way entertainment is consumed.
[Review] The Mom’s Guide To Running A Business
Country Living's "The Mom's Guide to Running a Business", written by Michelle Lee Riberio, looks at the remarkable stories of 28 enterprising 'mompreneurs' who juggle family commitments while running their own businesses.
[Review] 6 Secrets To Startup Success
In "6 Secrets to Startup Success", author John Bradberry explores the reasons why there's such a massive gap between the high levels of desire of entrepreneurship to what entrepreneurs actually achieve, and looks at lessons on how to improve their chances of success.
[Review] Citizen Marketers: When People Are The Message
Admittedly, the social media universe have changed since Citizen Marketers was published in 2007. However, some of its principles are still enduring.
[Review] Linchpin: Are You Indispensible?
"You are not a faceless cog in the machinery of capitalism..." In fact, according to Seth Godin's latest book Linchpin, you are an "artist who can give good gifts".
[Review] Startup: The Complete Handbook for Launching a Company for Less
If you're starting on your entrepreneurial journey, here's one book you must definitely consider: Elizabeth Edwards' Startup: The Complete Handbook for Launching a Company for Less is an excellent resource and step-by-step guide for the aspiring and budding entrepreneur.
60 Great Books To Spur Your Entrepreneurial Spirit
The selection of books on business seems limitless, but entrepreneurs can pay special attention to those that offer a spark of entrepreneurial spirit. Inspiration, innovation, management, leadership, and more are all addressed in these books.
6 Parts Of Your Company That Should Be Listening To Social Conversations
Businesses need to pay attention to discussions online via social media listening. Authors of The Now Revolution Jay Baer and Amber Nashlund outline six areas of your business that should be listening.
[Review] Startup From The Ground Up
Startup founder and consultant Cynthia Kocialski shares hard-earned knowledge in her new book Startup from the Ground Up, which provides many practical insights for entrepreneurs to bring their ideas to fruition into a thriving business.
Seth Godin’s The Dip
Whether you're running a struggling business, trying to resuscitate a dying brand, or simply stuck in a dead-end job or a bad relationship, Godin asks you a most pertinent question in his book: are you in a dip, a cul-de-sac or a dead-end?
Steven Schussler’s It’s A Jungle In There
Serial entrepreneur Steven Schussler's new book, "It's a Jungle in There: Inspiring Lessons, Hard-Won Insights, and Other Acts of Entrepreneurial Daring", is an interesting recollection of his entrepreneurial journey over the years.
Tony Schwartz Says The Way We’re Working Isn’t Working
Tony Schwartz, CEO of The Energy Project and the co-author of the bestselling 'The Power of Full Engagement', argues that it's all about managing your energy in his new book 'The Way We're Working Isn't Working'.
Sniffing Out The Scent Of A Dollar
How do you make money out of an opportunity? Seasoned entrepreneur, marketing guru and business innovator Mark Sheehan - - has some answers with his new book," The Scent of a Dollar: How I turn Every Day into a Business Opportunity".
[Review] We Are All Born Entrepreneurs
Steve Welch chronicles the struggles and successes of men and women across the United States who overcame amazing odds to build successful businesses in his new book, "We Are All Born Entrepreneurs".
Why Entrepreneurs Should Learn From Children
I'm reading a great book called Entrepreneurial Faith: Launching Bold Initiatives to Expand God's Kingdom by Kirbyjob Caldwell and Walt Kallestad at the moment. ...