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Return Fraud: Smarter Strategies To Reduce E-commerce Losses
By leveraging innovative technology, integrating preventative fraud detection, and creating sustainable post-return pathways, e-commerce leaders can turn the challenge of return fraud into a strategic advantage.
Hidden “Trust Bleed” Happening Inside Remote Teams
Trust bleed is the slow evaporation of the small, connective tissues that hold teams together. Dr. Tim Currie shares the signs to watch out for.
5 Common CRM Mistakes To Avoid Making At All Costs
Wondering how to best implement and use your CRM? Here are 5 common CRM mistakes to avoid and what you should do instead.
Content Marketing For Small Businesses
Short-form video can maximize social media content marketing potential for small businesses due to its massive organic reach.
How to Use Local SEO To Boost Foot Traffic For Your Small Business
When done right, local SEO doesn't just drive foot traffic — it builds lasting customer relationships that fuel long-term business growth.
How Company Culture Videos Attract Top Talent
Discover how to create a company culture video that actually works. We break down what to include, how to keep it real, and where to use it in hiring.
A Small Business Guide To Navigating Diversity After Affirmative Action
Regardless of rollbacks and Supreme Court decisions, the case for diversity in business remains incredibly strong. Diverse teams make better decisions, different perspectives fuel innovation, and inclusive work places attract top talent.
5 Reasons To Hire An Interim CMO
An interim CMO gives you access to C-level talent without the risk or cost of a permanent hire. You get results now, while buying yourself time to grow into the next stage.
Small Business, Smart Talent: 3 Ways To Leverage AI For Hiring And Retention
If you’re building a business today, the competition for talent is global. But so is the opportunity. AI just might be your most underrated hire this year.
PPC Tips For Pre-Product Market Testing
Actively using well-designed PPC campaigns to test market demand for new and unique products is not only a cost-effective step for any business but also a meticulously planned strategy.
How To — And How Not To — Use ChatGPT In Marketing Content
When correctly deployed, ChatGPT and other LLMs can inspire marketing creativity while suggesting SEO-friendly words and phrases that effectively capture and resonate with target audiences.
From Freelancer To Founder – Lessons In Leading Creative Teams And Clients Alike
A solo entrepreneur looking to grow into a proper business outfit? Know that managing teams and serving clients is far from working by yourself.
Harnessing Paradox: How To Lead With Confidence Amidst Competing Demands
Leaders who recognize the paradoxes within the business landscape and embrace them can turn them from a potential problem to a dynamic positive.
Using Marketing Automation To Unlock Data-Driven Insights
Marketing automation tools don’t ask users to take on new and unfamiliar processes, but rather speed up processes they’ve been doing manually.
Beyond Cybercriminals: Insider Threats And Data Vulnerabilities Within The AI Industry
Yashin Manraj highlights a few key issues AI companies must consider as they seek to keep their systems and data secure against both outsider and insider threats.
Want To Retain Your Team? Stop Focusing On Why They Quit
Employee retention is not damage control. Every time business owners learn why someone chooses to stay, they gain a blueprint for scaling humanity alongside revenue.
Fintech’s Hidden Asset: Why Better Call Quality Builds Consumer Trust
Running a fintech company? The call quality from your telecom provider can shape how consumers perceive and trust their chosen fintech platforms.
Evaluating Business Opportunities In The New Year: How To Spot A Franchise With Real...
Starting a new franchise business? The most worthwhile franchise opportunities are those that prioritize franchisee support and amplify franchisee voices at every level.
Integrated vs Specialized Agencies: Navigating The Two Approaches To Marketing
Jordan Buning explores what integrated and specialized agencies can and can’t do, and why there’s no one-size-fits-all answer to the question of which is the better choice.
Coaching That Counts: How To Identify And Choose An Executive Coach for Your Unique...
By approaching coaching as a strategic partnership rather than a quick fix, you position yourself to realize its full transformative potential.
Trust Through Transparency: 5 Steps To Enhance Your Leadership Communication
While most leaders recognize the value of transparent communication, implementing it effectively requires a structured approach.
What Is Employee Engagement?
Employee engagement is key to transforming both individual experiences and organizational cultures, powerfully impacting employee quality of life and company bottom line.
CFOs Are Taking Over Your Contracts (And That’s Actually A Good Thing)
Contracts aren't just legal documents anymore; they're business processes that belong in the hands of the people who manage your business operations and finances.
Why AI Is Fueling Workplace Burnout — Not Fixing It
Success in the AI era won’t come from outrunning technology — it will come from leading ourselves and others with care.
Negotiation Lessons From Trump (Yes, Really): 5 Power Moves Entrepreneurs Can Use Today
Love him or loathe him, here are five Trump-style high-stakes power moves to level up your negotiation game.
The Blueprint For Construction Success: Essential Elements Every Contractor Needs
According to Timothy Wingate, President of G+F Business & Financial Consulting LLC, success in the construction business begins with a clear, well-defined vision.
Businesses Keep Investing In Remote Access – But Still Get It Wrong
The new shape of remote working is driving a need for secure, effective remote access solutions. Yet most organizations are still struggling with costly, inefficient, and user-unfriendly approaches.
The Strategic Advantage: How Busy SMB Owners Can Win At Marketing With Less Effort
The most successful small business marketers aren't those doing the most — they're those doing the right things consistently well, says Kim Schmitz.
Acquisitions 101: A Guide For Small Businesses Looking To Expand Through Strategic Acquisitions
Strategic acquisitions can catapult a company to new levels of growth and success, provided they are properly navigated, says Armando Soto.
The Secret To Scaling Faster? A Unified CDP.
A streamlined unified CDP helps you keep control of your brand narrative, empowers your team with real-time insights, and frees you up to focus on scaling.