There’s nothing unusual or unreasonable about a customer who considers each purchase of a product or service from a self-centered point of view. After all, they’re paying a price, says Trevor Gnesin, president of Logomark.
The trick with e-commerce isn’t forcing people to buy, it’s simply nudging them in the right direction. That’s what we’ll help you with today.
Multichannel retailers are just now getting started on their 2015 goals. Jake Gasaway, co-founder of Stitch Labs shares some of the top online tools and solutions that will help business owners stay on track and make 2015 a success.
Product Knowledge And Savvy Salesmanship Not Enough When Selling Internationally; Overcoming Cultural Differences Is Essential (1)
When the boss says he is going to let you take the lead on the European account, don’t think the same old sales tactics you use to wow your American customers will work in Europe, says Martin Limbeck, “NO is Short for Next Opportunity: How Top Sales Professionals Think“. All sales professionals who sell internationally need to be well prepared and aware of cultural differences.
Why would a well-funded startup company fail? There are dozens of reasons. Knowing what these reasons are can help you make adjustments in your business, so that you and your startup can become successful.
Michael Houlihan and Bonnie Harvey explain why entrepreneurial DNA is the most important quality a job seeker can possess and share seven ways to identify it during an interview.
While it is important to keep pace with technological and tactical advances, it’s also important to hang on to marketing tools that continue to prove their worth. Victoria Treyger, CMO of Kabbage looks at the those classic marketing tactics that have been working – and working well – for the past twenty-five-plus years.
Choosing your first company car isn’t easy, however. You’ll instinctively look towards the expensive, flashy designs. But, that’s not always the best plan.
Looking to protect the future of your business? Hire a financial advisor for these 5 reasons.
If you want to join the women-helping-women movement, you’re already looking for opportunities to make deeper, more meaningful connections, support each other, and make the world a better place. Dr. Nancy D. O’Reilly offers 10 tips to help you supercharge your new connections.
What separates new businesses that flourish from those that close in disappointment? Brian Sutter, Director of Marketing, Wasp Barcode Technologies looks at the four of the top reasons he believes why small businesses fail within the first year.
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