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5 Strategies To Ensure Digital Asset Security


There are many ways to understand digital assets. However, the basic description is that they are pieces of information that exist online or on electronic storage devices. When running a business, digital assets may be your most valuable assets. It is, therefore, vital that you put in measures to promote digital asset security.

Here are a few helpful tips. 

1. List All of Them.

The first step is to create a list of all your digital assets. It is impossible to create a protection plan if you don’t know exactly what you have. Many businesses don’t even know all of their digital assets. Common digital assets include:

  • Customer lists and information
  • The company site and its content
  • Trademarks, patents, and other types of intellectual property
  • Visuals and photos created by the business
  • Manuals, spreadsheets, and other business processes
  • Your social media pages and posts
  • Apps

When writing your list, ensure that everything is included. Even the assets that don’t seem to be important. 

2. Choose the Right Digital Asset Management Software.

While there are many types of digital asset management software, they aren’t all the same. The option you choose will determine the level of protection you enjoy. This list covers some of the best DAM software features to select the right option for you. One of the biggest things to keep in mind when choosing DAM software is the ability to search.

The assets in your library are useless if you can’t find them. An effective search function is essential. The software should be customizable and able to integrate with other tools. Since everyone is on the go, consider getting DAM, whose interface is accessible on mobile devices. 

3. Secure Authentication.

Consider using secure authentication to protect your digital assets. Apart from limiting access, two-factor authentication gives you an extra layer of protection. It is one of the best types of authentication for businesses. When you enable 2FA, one needs to answer a security question or one-time password after completing the normal log-in process. It helps confirm users’ identity before giving them access. 

Even if hackers manage to compromise an employee’s identity, they cannot access your digital assets. Consider implementing 2FA on Google Drive, Salesforce, your social media sites, and Gmail. 

4. Stay Updated.

Hackers use security loopholes to get into your systems and get hold of your assets. By staying up to date, you can reduce or completely eliminate these loopholes. Update all your applications and operating systems. Even the cloud-based applications where you store digital property have to be updated regularly. 

Wi-Fi is a crucial part of your business, and you need to update Wi-Fi security regularly. Your router has to be physically secure, and your firewall should be updated regularly. Update your software and firmware as needed. Where possible, allow your router to encrypt your data for extra security. 

5. Cyber Insurance.

Cyber insurance is a good idea when you need extra protection for your digital assets. It protects you against different kinds of internet-based risks. In case hackers manage to access your assets, cyber insurance will help you cover the associated costs. They include the costs of investigations and your business losses. This type of insurance can cushion you from the effects of a hack. Go through the fine print and ensure you are getting enough protection.  

Every business needs a proper plan to keep its digital assets secure. You don’t have to be a cybersecurity expert to do it. With some effort, you can keep your mind at ease and your digital properties safe. When you know that they are safe, you can focus on using the digital assets to expand your business.