Visual advertising, such as with custom banner stands, is one of the most effective ways to reach your potential customers, especially if they can make a powerful and long-lasting impression. People find it easier to remember things they have seen, rather than something they have only heard about, say experts at Print Banners, a leading provider of outdoor banner stands.
Here’s a look at how the use of banner stands can impact your business.
1. Attract Foot Traffic.
Portable & I banner stands that can be moved from one place to another are a powerful means to engage people and inform them about your products and services. If you are hosting an open house event, nothing works better to attract passers-by than a well-designed banner. The key is to design it such that it is visible from afar and clearly puts forth your message.
2. Drive Sales.
If you are looking to increase the volume of sales, custom banner stands can help you achieve your goals. You might have spent thousands of dollars on TV and radio ads or on online advertisement and not achieved the desired results. If you are targeting a specific geography, the easiest thing to do is put up attractive banners, announcing new products, promoting existing ones and stating the USPs of your business. And, if you add a catchy tag line, you are sure to create great recall value for your business too. You can even use these banners to point out the location of your business.
3. Business Branding.
Apart from print, television, radio and online advertisement, adjustable banner stands are one of the best means to promote your business and add to your brand building efforts. If you place enough signs and banners, people will find it hard to forget your business. It has been proven by research that it takes between 7 to 20 exposures for people to start taking that thing seriously. This is why your adjustable or retractable banner stand staples need to be out there in the streets within a 2 to 5-mile radius of your business.
4. Effective for Clearance Sales and Special Offers.
During the festive season, all businesses want to attract customers and for this they offer discounts and clearance sales. So, you need to stand apart from this crowd. An effective way to do so is to design multiple custom banners, especially related to the offers you are running for that specific time of year. The design should clearly mention the name of your business and the message you want to convey. Don’t forget to place them strategically in high footfall areas to garner as much attention as possible.
5. Useful for Trade Shows and Conventions.
Trade shows, conventions and other such events are excellent opportunities to engage with your target audience and create brand awareness. And, to create the right impression and spread your message, you need a well-designed booth, tent or other event display options. This is where custom banner stand staples can come to the rescue. Make sure to keep the banners simple and clutter-free, while keeping your color scheme and messaging consistent with your other promotional activities.