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How To Find The Right Employees When You’re Just Starting Out


A business can’t run all on its own. It needs a team of people to bring it to life. Finding the right team when you’re starting your business can save you time and costly mistakes.

So how do you find the right employees when you’re just starting out? Make them come to you.

Decide What You Want

The first step to finding the right employees is knowing what you need and want. Ask yourself a few questions to determine what it is you’re looking for in your team members.

  • What hard skills do they need to have?
  • Is this a role for self-starters, or people who don’t mind being managed?
  • What qualities would you like them to possess?
  • Are you looking for a certain kind of prior experience, education, or training?
  • Would you be willing to train the right person, or do you need someone who already knows the ropes?

You can’t find what you want until you know what you want.

Let Someone Else Do Your Recruiting

Starting a company is time-consuming. You’re busy building a business model and coming up with the vision for your brand. So instead of recruiting employees yourself, why not let someone else do it?

  • A recruitment branding company can build you a brand reputation that attracts the top talent in your field.
  • You’ll spend less time filtering out unqualified candidates.
  • The people who apply will be interested in the overall goal of your company.
  • The company will handle getting the word out that you’re hiring, so you won’t need to spend time crafting digital help wanted ads.

Letting someone else bring qualified candidates to you can speed up and de-stress the hiring process.

Attract Positive Attention

If people constantly hear good things about what your company is doing, they’ll be more interested in joining your team. There are several ways you can grab people’s attention when you’re just starting out.

  • Create marketing that appeals to one of the basic senses. People respond well to human faces and stories, so get on camera and pitch your company to potential employees.
  • Design innovative policies. Let people work from home, offer them more control of their schedule, or give them a generous time-off plan.
  • Highlight your differences from similar companies, but don’t tear others down. Attacking competitors can give potential hires a bad vibe.
  • Share why you’re excited about what your company is doing and why you think it’s necessary. You’ll attract people who share your feelings.
  • Offer chances to new workers in the field. Some of the brightest stars in your industry may be flying under the radar because no one is willing to give them a chance.

These tactics will shine a positive light on your company and that light will attract interest from job seekers in your field.

Create A Plan For Continued Success

Employees don’t just choose a company for what it can offer them now. They look for businesses that will allow them to grow and advance in the future. Create a plan for your employee’s, and company’s continued success by:

  • Offering employees new challenges and projects over time.
  • Rewarding continued good work with promotions and other advancements.
  • Recognizing and highlighting team members who meet and exceed goals.
  • Creating a company culture of creativity and willingness to learn.
  • Allowing employees to gain new skills by taking on leadership roles or larger projects.

Investing in the continued professional growth of your employees is an investment in your business’s future.

Use these suggestions to find and hire your new employees. Building a strong team when you’re first starting out will set your company up for lasting success.