YouTube is at the core of social media when it comes to influencers who are making money. If you have a talent that you are passionate about and are searching for ways to share this talent with a larger audience, then YouTube may be the answer for you.
With just a little bit of equipment, a computer, the internet, and your smartphone, you could be right on track to become the next big time YouTube influencer.
What is a YouTube Influencer?
YouTube influencers are content creators that have built quite substantial followings on the video platform. They are trend setters, those who other content creators are striving to be like. They may be artists, athletes, makeup artists, etc. YouTube gives them access to somewhere they can be easily accessible with their fans.
They are profiting from their success online with some of them becoming millionaires through many approaches including developing their own products and earning revenue from them, as well as even more revenue from Google and YouTube ads.
What is the First Step?
Well to get started the first thing you want to do is make sure you have a YouTube account created. Once you have your own account, you will want to create a channel. Make sure you do some research ahead of time for a channel name. You want to make sure it is something that can be easily searchable, nothing that is too repetitious or complex, you want it to be easily found.
Make sure its name that is consistent with the brand you are trying to market. Think carefully when it comes to branding. Make sure you really think about the type of skill you are trying to showcase. Branding is your chance to really show off, to be creative and show the world your personality.
When it comes to creating content, you want to take some time to reflect on the type of content you want to publish. Some creators just randomly create videos that they believe everyone, and their grandmother will like, but what they end up doing is seeming desperate. Instead try coming up with a theme or think about a series or show you can create something that keeps your audience coming back for more. Most of the popular YouTube channels include funny animals, parodies, pranks, how-to-videos, educational videos, vlogs and more.
Timing of Your Videos.
How often you should be posting your videos will vary depending on your fanbase. You should at least try to add some good quality content every single day, so they don’t get bored and move on to someone else who posts more frequently. If you aren’t able to post daily because producing content can take some time, make sure you don’t make the mistake of just coming up with content to post just for the sake of posting it.
Remember that quality videos over the quantity of them is what is really important. You will want to find a routine that works for you and stick with it. Be sure to advertise your video schedule to your audience and give them a schedule of your new posts.
Promoting Your Channel Tips.
First, determine your audience and fanbase. You will want to make compelling promotion materials that they want to see. Decide on your audience demographics and who frequents your channel most, these are the ones you want to make content for instead of trying to make content that will please everyone, because you won’t be able to.
- Create a trailer for your channel. Make a trailer that plays automatically for those that are not subscribed to your channel already. Include in the trailer a call to action to ask them to subscribe.
- Create an interesting profile. Ensure that your about me section is interesting. This is where you can work to make yourself stand out in the crowd and sell your channel to potential subscribers.
- Create searchable titles and thumbnails. Think about what people might potentially be searching for and try to ensure your keywords are contained within the first 45 characters, because that is all they see when they search. A lot of people tend to react to visuals, so boring thumbnails won’t grab their attention. Try changing out your thumbnails to more eye-catching ones to increase subscribers and overall traffic.
- Purchase Real Engagement. It’s important to get a head start when competing against big players. You can buy YouTube views from a reputable service.
Final Thoughts: Once You’ve Achieved Success Here, You Can on Other Platforms Too.
When you have finally mastered being a YouTube Influencer you can use your newfound fame and audience to create success you can extend this success from YouTube to other platforms. YouTube influencers show one thing, creating your own work and marking it across other platforms really can pay off in the future.
With some simple tips, tricks and technique changes you too could be on your way to success online.