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[Singapore] Going Mobile Is A Big DEAL For Daily Deals

Online daily deal sites have been experiencing explosive growth over the past two years, and the phenomenon seems unabated. The next big wave in daily deals seems to be in the mobile space, what with many of these sites introducing mobile applications to make bargain hunting all the more convenient. For example, Singapore-based DEAL.com.sg, one of the country’s top daily deal sites, just announced a mobile application for Android, just a month after it launched its iOS version.

Expectedly, extending deals to consumers beyond the web into the mobile arena is critical for these sites’ continued growth, and DEAL.com.sg looks set to be a frontrunner in this space. “Tapping on technological advancements in mobile applications has worked favorably for DEAL.com.sg,” reveals Patrick Linden, co-founder and CEO for DEAL.com.sg, who adds that its iOS mobile application saw some 100,000 downloads since its August launch, and which even topped the “free app” ranking on iTunes Singapore. The mobile app’s unique feature was its paperless redemption process, which allows deal hunters and purchasers to redeem their deals simply by showing participating merchants their mobile phones, and without the need of printing physical coupons.

“We intend to continue making waves in Singapore with this launch, and hope that our Android customers will enjoy their DEAL experience from their mobile phones.”

Established in 2010, DEAL.com.sg is part of Dealguru Holdings Pte Ltd, which also runs MyDEAL.com.my in Malaysia. The Singapore site even won the Red Herring Asia 100 award in that year. CEO Patrick Linden grew the company from two to 110 employees and which now sees a monthly turnover exceeding US$3,000,000. Prior to DEAL.com.sg, Linden founded the international high potential network iHipo.com, which was sold to Potentialpark Communications A.B. in early 2010.


Daniel Goh is the founder and chief editor of Young | Upstarts, as well as an F&B entrepreneur. Daniel has a background in public relations, and is interested in issues in entrepreneurship, small business, marketing, public relations and the online space. He can be reached at daniel [at] youngupstarts [dot] com.

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  • Lavenderkuek

    More and more deal sites are developing their own mobile app, including SG deal aggregator, alldealsasia.com. ADA iphone and android apps are available now!

  • http://www.facebook.com/satheesh.paddolker Satheesh Paddolker

    Singapore’s 1st Geolocation based Daily Deal Aggregation site http://www.dealsocl.com shows both Map View and List View of the daily deals….

  • http://www.facebook.com/profile.php?id=100000884585004 Jamie Lee

    I guess groupon just copies everything from US, but these guys have to develop it themselves? besides, at least on FB, looks like groupon is laggin behind by a big margin…

  • http://www.facebook.com/profile.php?id=727522526 Tan Hun Boon

    Groupon Singapore’s iPhone app came out 3 months before Deal.com.sg’s, looks like they still have some catching up to do.

    • Anonymous

      True, but I like the fact that DEAL.com.sg’s mobile applications are hyper local (because they serve only one market). Groupon’s versions serves all its markets, so of course its numbers definitely look good.

    • Anonymous

      True, but I like the fact that DEAL.com.sg’s mobile applications are hyper local (because they serve only one market). Groupon’s versions serves all its markets, so of course its numbers definitely look good.