Books & Reviews
[Review] The Start Your Own Business Bible
"The Start Your Own Business Bible" compiles some 501 business ideas and gives you an overview of the nature of each possible venture, as well as a lowdown of how to enter that business.
[Review] Small Message, Big Impact
How can you communicate convincingly with your message in a short amount of time? In the book "Small Message, Big Impact", author Terri L. Sjodin shares how to work your presentations effectively and efficiently.
[Review] Poke The Box
Poke the Box is marketing guru's Seth Godin's first title under The Domino Project, and promises to be all provocative and punchy.
[Review] Tell To Win
Crafted from Peter Guber's decades of experience as Chairman and CEO of Mandalay Entertainment, Sony Pictures, Polygram and more, "Tell to Win" guides us on the art and science of storytelling as a tool for business.
[Review] The Pivot Point
The problem with change management lies in the fact that individuals don’t change their behavior at the critical time and place. And the main reason why individuals don't tend to accept change? Attachment, says authors of "The Pivot Point".
[Review] An Idea A Day
At first glance, "An Idea a Day...: 365 Great Business Ideas for Each Day of the Year" sounds like a book that offers you ideas for your to start a business with. In fact, it's not - it's more like a collection of great inspiration and excellent recommendations to help you spur an existing business to greater heights.
[Review] Growth Or Bust: Proven Turnaround Strategies To Grow Your Business
Mark Faust's "Growth or Bust: Proven Turnaround Strategies to Grow Your Business" is a manual for business owners and executives to find untapped growth potential for their company, and is especially useful for those whose business is in some form of stagnation or regression, and has difficulty growing.
[Review] My Secret Life On The McJob
"My Secret Life on the McJob" by Jerry Newman shares the story of how the SUNY professor donned the uniform of an undercover fast food worker and goes through seven jobs in burger chains like McDonald's, Burger King, and Wendy's.
[Review] Beam, Straight Up
Fred Noe, author of "Beam, Straight Up" and a 7th-generation Beam (of the Jim Beam fame), is an inside look at the family that's pretty much created the Kentucky bourbon whiskey category, and helped cement the drink as America's "native spirit".
[Review] The Necessity Of Strangers
Innovation consultant Alan Gregerman's latest book "The Necessity of Strangers" urges us to embrace strangers as sources of innovation, inspiration and success.
[Review] The Real Truth About Social Media
What do small businesses Brendan's Irish Pub and Butter Lane have in common with big brands Old Spice and Starbucks? According to Eric Harr, author of "The Real Truth About Social Media: Confessions of a Social Media CEO", these names "get it" when it comes to engaging their audiences when it comes to social media.
[Review] How To Speak American
"How to Speak American" is really a part-sociology, part-marketing book about addressing the need for brand marketers to embrace the largely ignored - in the marketing scheme of things - "New Heartland" of the United States.
[Review] Great From The Start
Although countless books have been written on how entrepreneurs can put together successful startup companies, corporate attorney, entrepreneur, executive coach and writer John B. Montgomery gives his take with "Great From the Start: How Conscious Corporations Attract Success".
[Review] Entrepreneurial DNA
"Entrepreneurial DNA: The Breakthrough Discovery that Aligns Your Business to Your Unique Strengths" by serial entrepreneur and author Joe Abraham helps you identify what kind of entrepreneur you are so that you can optimize and leverage your business approach, processes and relationships for maximum success.
[Review] The Power In A Link: Open Doors, Close Deals, And Change The Way...
In the book "The Power in a Link: Open Doors, Close Deals, and Change the Way You Do Business Using LinkedIn", author David Gowel argues that it's not about the number of connections that you have, but the true power of your LinkedIn network is the utility that you derive from it.
[Review] Kickstarter For Dummies
"Kickstarter For Dummies", authored by Aimee Cebulski, is aimed at helping prevent aspiring inventors who intend to leverage on the crowdfunding site to obtain funds to get their projects off the ground.
[Review] Everything We Know Is Wrong: The Trendspotter’s Handbook
Furturist Magnus Lindkvist shows us how to be a successful, observant trendspotter in his recent book, "Everything We Know is Wrong!: The Trendspotter's Handbook".
[Review] Killing Giants
In the book "Killing Giants: 10 Strategies to Topple the Goliath in Your Industry", marketing strategist and author Stephen Denny offers ten strategies on how small, nimble companies can outsmart, out-innovate and outfight the larger competitors in their industry.
[Review] The 4-Hour Workweek
To many of us, Timothy Ferriss is living the dream life. The author of the uber bestseller "The 4-Hour Workweek" works from anywhere around the world, pursuing activities as varied as skiing in the Andes, tango dancing in Buenos Aires, or racing motorcycles in Europe.
[Review] Six Tires, No Plan
In the book "Six Tires, No Plan: The Impossible Journey of the Most Inspirational Leader That (Almost) Nobody Knows", author Michael Rosenbaum pieces together the Bruce Halle story and attempts to look at how the Discount Tire magnate built his empire with just six tires.
[Review] Talent Is Overrated
Fortune editor-at-large Geoff Colvin's book "Talent is Overrated" provides excellent food for thought in today's knowledge economy. Debunking age-old notions that nature matter a lot more than nurture, the book proposes that prodigious amounts of deliberate practice is the key to success in multiple fields.
[Review] Linchpin: Are You Indispensible?
"You are not a faceless cog in the machinery of capitalism..." In fact, according to Seth Godin's latest book Linchpin, you are an "artist who can give good gifts".
[Review] Conversational Capital
What's the newest trick in the marketing bag? Enter "Conversational Capital", a book written by Bertrand Cesvet, Tony Babinski, and Eric Alper from experiential brand collective SID LEE.
[Review] What Keeps Leaders Up At Night
"What Keeps Leaders Up at Night" is going to be a very painful read for leaders, not because it's poorly written but because it will cruelly expose you for the inadequate leader that you are. It will help you recognize your own leadership and management fallibility... and then help build you back up to be the better leader you can be.
[Review] Full Engagement!: Inspire, Motivate, and Bring Out the Best in Your People
Brian Tracy's book "Full Engagement!: Inspire, Motivate, and Bring Out the Best in Your People" is really about fully engaging people - your employees, for example - so as to maximize their potential and work effectiveness.
[Review] Go For It!: A Practical Guide To Success For Everyone
I'm usually very wary of any book that claims of being a guide to success. But "Go For It!" by John Tassone, a straight-talking, shoot-from-the-hip kind entrepreneur in the insurance industry, was seriously an enjoyable read.
[Review] Extreme Focus
How does one truly achieve one's dreams? What are the secrets behind ultra-successful folks who make a "dent in the Universe"? The answer according to NBA Orlando Magic's Senior Vice President Pat Williams and author Jim Denney is "Extreme Focus".
[Review] 30-Minute Social Media Marketing
You can manage your social media marketing in all of 30 minutes, posits Susan Gunelius in her book 30-Minute Social Media Marketing.
[Review] Guide To Getting Paid
If collecting credit is a problem that is plaguing your small business, then "The Guide to Getting Paid: Weed Out Bad Paying Customers, Collect on Past Due Balances, and Avoid Bad Debt" by Michelle Dunn is the book for you.
[Review] Work Women Want
"Work Women Want" a good read for women who want the best of both their private and professional worlds; it's probably most suited for those women who are planning a mid-career change due to an impending life-changing situation such as the coming birth of a baby.