Young Upstarts

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Startup Accelerator The Brandery Opens Applications For 2013

Cincinnati, Ohio-based startup accelerator the Brandery is currently accepting applications for its 2013 edition of its four-month acceleration program for brand-driven consumer Internet startups.

A founding member of the Global Accelerator Network, the Brandery has been ranked as one of the top accelerators in the United States by the Kellogg School of Management/Kauffman Fellows/Tech Cocktail rankings. The Brandery provides each company with $20,000 in seed money, training sessions with other entrepreneurs and industry experts, and networking with more than 60 mentors who work with startups to provide insights and help grow each idea into an investable, scalable product.

To date twenty-six startups have benefited from the Brandery acceleration, and have since collectively raised over $15 million from investors nationwide. Brandery mentors and investors represent regional, national and international venture capital firms and angel groups, such as SoftBank Capital, Crosslink Capital, Draper Associates, Transmedia Capital, Andreesen Horowitz, First Round Capital, Union Square Ventures, Lerer Ventures, AOL Ventures, Mercury Fund, SV Angel, kbs+, Dundee VC and CincyTech.

“2012 was a fantastic year for the Brandery, and we look forward to building on those successes. With applicants from over 40 states and 40 countries, we were able to select extremely high caliber teams and interesting concepts last year,”  says Mike Bott, general manager of the Brandery. “Our alums have built some amazing brands and are solving big problems. They continue to have success building their teams and raising money.” “Cincinnati and the Brandery are uniquely positioned to help startups build a brand and a product their consumers will love, and make sure they have the right user acquisition strategy to get their product to the masses.

“We’re looking forward to accelerating strong founding teams and disruptive ideas,” he adds.

Applications are due by May 1, with early-admission decisions being made on April 15. The 2013 class of 10 companies will be announced on June 1.

Daniel Goh is the founder and chief editor of Young | Upstarts, as well as an F&B entrepreneur. Daniel has a background in public relations, and is interested in issues in entrepreneurship, small business, marketing, public relations and the online space. He can be reached at daniel [at] youngupstarts [dot] com.

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