Young Upstarts

All about entrepreneurship, intrapreneurship, ideas, innovation, and small business.

A Name By Any Other Name


I pointed out in a previous post the importance of naming things properly.

This sign was spotted in San Francisco:




Oh the name could be totally intended to make you stop, take notice and laugh.

And perhaps then you may just step in and buy something.

EDIT: Coincidentally, my friend and ex-colleague Walter, an experienced marketer, also wrote about naming as an important part of branding on his blog.

Young Upstarts is a business and technology blog that champions new ideas, innovation and entrepreneurship. It focuses on highlighting young people and small businesses, celebrating their vision and role in changing the world with their ideas, products and services.

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